Most deals don't die.They go quiet.
After the proposal goes out, the deal disappears into a black box. Sellers forget to follow up. Planners go silent. The CRM shows "open" for sixty days, then someone marks it "lost" without a reason. Grow is the layer that keeps every deal alive — surfacing engagement signals, answering planner questions 24/7, and re-engaging deals before they go cold.
Built for VP Sales and Directors of Sales at full-service hotels and management companies.
Closed-won is one outcome.Pipeline never grows is the other.
After a proposal goes out, three things happen. The deal closes. The deal stalls. Or — most often — the deal goes quiet, and your CRM shows "open" for two months until someone gives up. Grow is the layer that keeps the deal alive after Convert hands it off.
Of stalled deals could close — if anyone followed up at the right time.
Engagement signal exists. Planners open proposals, share them with stakeholders, return to view a third time. Sellers don't see those signals because they're trapped in another inbox.
Average follow-ups before a seller gives up on a stalled deal.
Most reps follow up once or twice after sending a proposal. Industry data shows it takes 5–8 touches to move a stalled B2B deal — but only if the touches are intent-triggered, not calendar-triggered.
Hours sellers spend re-engaging lapsed customers.
The last group that booked your hotel for a corporate offsite is your highest-probability next group. But sellers chase new logos because re-engagement isn't on anyone's quota.
Most deals don't die from a "no." They die from silence. Grow turns silent into signal — and signal into the right next action, automatically.
Sent proposal to closed deal,
with no deal going quiet.
Once a proposal lands in a planner's inbox, Grow takes over. The platform tracks every signal the planner sends — opens, views, return visits, internal shares, replies. It answers planner questions 24/7. It re-engages stalled deals with intent-triggered follow-ups. And it brings lapsed customers back into the pipeline before they book somewhere else.
Day 0
Proposal sent
From Convert.
Planner receives the proposal in a shared deal room. Every interaction with the room is tracked from this moment forward.
Hour 1+
Engagement signal
Live, real-time.
Real-time Analytics pings the seller on every open, view, return visit, and internal share. Hot leads surface; cold ones flag.
24/7
Planner Q&A
Scored.
FAQ Agent answers planner questions any hour, any day — with personalized responses that pull from your property's actual policies.
Day 3-14
Stalled deals re-engaged
Right seller.
Follow-up Agent watches signal patterns. Stalled deals get the right follow-up at the right moment — not a calendar reminder, an intent reminder.
Ongoing
Win-back campaigns
Lapsed customers.
Past customers — corporate offsites, weddings, association events — surface back into the pipeline automatically. Repeat revenue without seller effort.
Four agentskeeping every deal alive.
Each agent owns one job in the post-proposal motion. They share signal across each other and with Convert and Capture — so a planner who opens a proposal at 2am gets an answer at 2:01am, and a stalled deal from three months ago gets re-engaged at the moment the planner returns.
AGENT 10
Active Deal Room
Holds the deal conversation.
Shared space for proposal, virtual tour, collaterals, and gallery. Planners review, ask questions, and confirm there — replacing email chains. The seller sees every interaction in one place; the planner gets a clean experience.
AGENT 11
Real-time Analytics
Surfaces engagement signals.
Pings the seller on planner opens, views, return visits, time-on-page, and internal shares. Prioritizes follow-up by intent, not by calendar. The hottest leads get attention first, automatically.
AGENT 12
FAQ Agent
Answers planner questions 24/7.
Auto-responds to planner questions any time of day. Personalized to the property and event ask — pulls from your actual policies, your meeting space details, your F&B options. Never 'I'll get back to you on Monday.'
AGENT 13
Follow-up Agent
Keeps stalled deals and lapsed customers warm.
Re-engages stalled deals with intent-triggered follow-ups — when a planner returns to view, when a stakeholder is added, when a question goes unanswered. Also runs win-back campaigns on lapsed customers automatically. Repeat revenue without seller effort.
What Convertreads and writes.
Grow lives where deals already live. Reads engagement and reply signal from the deal room and email. Writes follow-up actions and engagement scores back into your CRM. Every action is auditable; every follow-up is intent-triggered, not calendar-triggered.
CRM
Reads deal state and account history. Writes engagement scores, follow-up actions, and win/loss reasons in real time.
Reads planner replies and questions. Sends intent-triggered follow-ups and FAQ responses 24/7.
Calendar
Writes scheduled follow-ups, site visits, and planner calls. Reads seller availability so cadences match real schedules.
Deal Room
Reads every planner interaction — opens, views, shares, time-on-page. The signal source for every other Grow agent.
Grow, before and after.
What hotels see in the first 90 days when post-proposal signal becomes visible, planner questions get answered 24/7, and lapsed customers re-enter the pipeline automatically.
+25%
Win rate on group deals
Speed, follow-through, and signal-driven re-engagement compound. Stalled deals close instead of going quiet.
24/7
Planner Q&A coverage
FAQ Agent answers questions nights, weekends, and holidays. No 'I'll get back to you on Monday.'
Live
Engagement signal on every deal
Sellers see the hottest leads first — by intent, not by alphabetical order in the CRM.
∞
Lapsed customers brought back
Win-back runs automatically on every past group. Repeat revenue without seller effort.
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